Wow! event in the Atomium

BPI organized the press conference for the launch of the company WOW! in Belgium on March 17th, in the Waterkeyn ball on the 2nd floor of the Atomium. This group, that also has an office in France, proposes corporate clients original activities: road circuits aboard diverse vehicles such as cabriolets, 2CV’s, Citro├źn DS or Vespa and Scooter, and even electric bikes.

Why did they choose this name for their company? ‘Wow’ is the most significant expression of a pleasant surprise and this is exactly what the company looks for by proposing unforgettable experiences to its clients. The invited press as well as local partners were invited to drive some of the vehicles after the press conference, in a cabriolet, Vespa and 2CV. A route in the area around the Atomium had been prepared for the event with an audio guide presenting the various interesting places along the way.
The company proposes several formulas adapted to the expectations of their customers, whether it is for a family outing, a teambuilding or another activity during an event. The company proposes routes in several regions of Belgium such as the Hautes-Fagnes, the Flemish Ardennes, Campine …
The customer only has to choose the route that he wishes, the desired vehicle, the theme and the formula which seems the most suited to his activity (circuit in the day, in the evening, with accommodation, …) and everything will be prepared.
All these services can be reserved and paid for via the online tool.
If you need more information, do not hesitate to visit the website at

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